First Financial Bank, its associates and customers raised more than 20,000 pounds in April to celebrate Financial Literacy Month, including more than 230 pounds in Northern Kentucky.
The books were collected from all of First Financial’s more than 40 locations in the Northern Kentucky and Greater Cincinnati area and each of its financial centers in Ohio, Indiana, Kentucky and Illinois. . First Financial will donate the books to area schools, libraries, churches and other community organizations.
“We are extremely grateful to have received such a positive response from our neighbors in this effort,” said Roddell McCullough, director of corporate responsibility at First Financial Bank. “Literacy, and more specifically financial literacy, is essential to a person’s financial well-being. Helping others improve their financial well-being is exactly the type of impact we seek from our friends and neighbors in the community. »
The book drive took place from April 18 to 30.
While collecting books for the community over the two-week period, First Financial associates also distributed a list of 11 books and articles to support the growth of financial literacy for all age groups. Titles included “A Bike Like Sergio’s” for elementary school students, “OMG: The Official Guide to Money for Teens” for high school students, and “The Art of Money: A Life-Changing Guide to financial happiness” for adults.
The selections on this list span the entire spectrum of life. The list will continue to be available at local First Financial offices upon request. A list of fund center locations is available online at bankatfirst.com.
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